ANNOUNCEMENT: Warrior Milk is now Warrior Whey

[paperboy]

http://defensenutrition.com/blog/2010/04/press-release-warrior-milk%E2%84%A2-is-now-warrior-whey%E2%84%A2/

Defense Nutrition LLC announced today that it is changing the title of its popular Warrior Milk™ protein supplement into Warrior Whey™.

Defense Nutrition changed the name to settle a lawsuit with CytoSport, Inc., seller of Muscle Milk®, filed in May 2009.   It claimed that consumers were likely to confuse Warrior Milk™ with Muscle Milk®.   Ori Hofmekler, founder of Defense Nutrition, believes CytoSport filed the lawsuit in an effort to drive a smaller company with a superior product out of the market.1 (The only similarity is the word “milk.”   CytoSport has previously sued the sellers of other nutritional beverages containing this word.    Nestlé USA, Inc. and Hansen Beverage Company now claim in separate proceedings2 that because Muscle Milk® does not contain milk, CytoSport’s use of the trademark is deceptive.   If they win, registration of Muscle Milk® will be canceled).

“Ultimately, we had to make a business decision,” said Hofmekler.    “Consumers are unlikely to confuse Warrior Milk™ with Muscle Milk®, but proving it might have caused a huge financial stress on the company, we decided we could best serve our customers by investing in research and development and on long-term growth rather than litigation.”   Warrior Whey™ “contains the same high-quality ingredients as Warrior Milk™ and tastes just as good” he said.     Hofmekler is the author of The Warrior Diet2001, The Anti Estrogenic Diet 2007 and Maximum Muscle Minimum Fat 2008.

[paperboy]

Here's a link to a New York Times article from last year that explains a bit more:

http://www.nytimes.com/2009/07/27/business/media/27adco.html?_r=2&ref=business

[Geronimo8201]

Heeeeeeeeeey Moderator!  It's nice to hear from you.

[comanighttrain]

outragious. What a crock of....

[fdnyceguy]

So what was Warrior Whey yesterday, is now Defense Nutrition Whey Protein?

[ChenZhen]

So what was Warrior Whey yesterday, is now Defense Nutrition Whey Protein?

Yes

It's kinda ridiculous but on the other hand, it's good not be associated with the crappy product muscle milk

[Dano3000]

Hopefully if nestle wins the battle it started, Muscle Milk will have to be renamed to Cake Juice. Might as well be drinking cake out of a blender when downing that crap. So I suppose now we know what Ori and gang have been up to for the last...oh, year?

[Geronimo8201]

Hahaha.  "Cake Juice."  Good one, Dano.

[HUNTER13]

If nestle wins, where will it stop though? Better sue Red Bull, theres no red bulls in that can. Besides saying Muscle Milk doesnt contain milk is a lil bs, whey is a milk by product so technically it does have milk in it. Everybody is just out to sue everone and make money the easy way (or try and make there product look better)

[Dano3000]

A part of me honestly does want nestle to win though, just so Cake Juice can get a taste of its own medicine. The principle of the thing, I guess.

[rovassy]

Hello,

ive been purchasing Warrior Whey for the last 1 1/2 year and i've been absolutely 100% satisfied with it. Other than its health benefits it tastes fantastic. So here i would like to stop and ask if the product is ok to give in a limited amount to small children. I have been drinking this and gave a few sips tasters to my son (14 months old) and every time im drinking he is screaming for the drink now. He never loved anything so much as this. His favorite drink now, is it ok to give in small amounts? Or is there any sideeffects the Warrior whey could have on children or babies?

[CamKrist]

I sent you in pm